Why So Many Online Casinos Fails The Truth Exposed RANT

**calisto x** · 21 December 2020, 2:43 am

So me and my partner gets approached by many online casinos on a weekly basis we run a digital marketing agency and we focus on online casinos literally we are one of the few that does this because we know how to acquire the traffic. When we explain to the online casinos that we charge a PRE-PAID fee to jump onboard all the sudden they change their tone with us. We are not average affiliates, our job is to increase their revenue and even after we show them PROOF they are still cynical even after WE DIRECT THEM TO THE SEARCH ENGINES AND THEY SEE OUR BRANDS BEING RANKED ETC, they are still cynical! It's disgusting repulsive behavior. Why is amazon #1? because they spend millions on influencer marketing and marketing why is walmart #1 because they spend money on marketing. Affiliates are the ones at the mercy of the business and yet you all undervalue your skill and intelligence. MARKETING IS A FULL TIME JOB. We've gotten burned by many affiliate programs and therefor we don't work as regular affiliates. They want to offer revshare or CPA deals first and foremost heres the problem with that:

-Many online casino programs detags your players and steals commissions don't tell me they don't because we have proof

-Many online casino programs wants to change their terms of service on you without notice basically another excuse to steal from you

-Many online casino programs wants to leech OFF of your marketing efforts and then the payouts are super slow!

I can understand if a digital marketing agency that has never ranked a website or generated revenue is trying to pitch you that they can increase your FTD's or customer acquisition and you say no but it's unbelievably stupid to us when these greedy cynical cheap online casino brands doesn't want to spend money on marketing but only through affiliates basically leeching off the affiliates marketing efforts is the only way they jump on board. Go work with your average affiliates and wait a ton of months or weeks to increase your business, a digital marketing specialist like us can 10x your business and you might be thinking if thats the case then why dont you work as an affiliate? and my response is this:

BECAUSE WE DROVE 100 FTDS TO A CERTAIN CASINO BRAND WE WONT MENTION AND THEY ONLY TAGGED 30 PLAYERS EVERYBODY KNOWS THESE CASINO BRANDS LIKES TO DETAG AND SHAVE OFF COMMISSIONS AND STEAL YOUR MONEY WE DONT WORK FOR FREE WE NEVER WILL AND WE NEVER HAVE......

If you're in an competitive industry like the online gambling industry where GOOGLE doesnt even allow you to run ADVERTS then you can't be picky or choosy or kiss your online casino business GOODBYE. Statistics show 90% of online businesses fails within the first five years thats because when you have a physical location you get foot traffic when you have an online business you need to rely on online marketing if you dont spend money on the marketing then guess what? YOU WONT GET ANY BUSINESS OR REVENUE. MARKETING IS WHAT ULTIMATELY DRIVES SALES without marketing or increasing your brand awareness nobody will trust you. Out of 50 casinos we talk to only like 3 or 5 agrees to our deal and we reward them exponentially. You need to understand the difference between an AFFILIATE and an SEO DIGITAL MARKETING PROFESSIONAL the difference is night and day so don't confuse the two!

Being cheap and being heavily reliant on affiliates will get you nowhere....

**universal4** · 21 December 2020, 7:15 pm

Originally Posted by calisto x

BECAUSE WE DROVE 100 FTDS TO A CERTAIN CASINO BRAND WE WONT MENTION AND THEY ONLY TAGGED 30 PLAYERS EVERYBODY KNOWS THESE CASINO BRANDS LIKES TO DETAG AND SHAVE OFF COMMISSIONS AND STEAL YOUR MONEY WE DONT WORK FOR FREE WE NEVER WILL AND WE NEVER HAVE......

Name and shame, or

Why should the community share information with those who refuse to do the same?

Rick
Universal4

**818sfv** · 21 December 2020, 8:14 pm

TL DR : New member mad at casinos because they won't take up his marketing services.

**Cash Bonus** · 21 December 2020, 10:05 pm

100 FTDs and only a mere 30 tagged players is absolutely outrageous. That’s a big chunk they've shaved off your account. What gives with these affiliate programs who treat their affiliates like rubbish whenever they feel like it!?

They start manipulating affiliates in every way possible once they lure them in.

**wonderpunter** · 21 December 2020, 11:51 pm

it's strange because I always see these complaints.. yet its never happened to me in 10 years, I had one brand that just stopped paying and i took them down, but perhaps it has to do with my traffic? all organic? because generally if your traffic is good casinos will pay, how would you know there were 100 ftds if you were not controlling the deposits? some systems have setups to not credit fraudulent dupllicate players which can also include the system DNA,

**wonderpunter** · 21 December 2020, 11:54 pm

Originally Posted by universal4

Name and shame, or

Why should the community share information with those who refuse to do the same?

Rick
Universal4

before opting to destroy what may be a perfectly legit brand wouldn't it be correct to analyse the argument first? What if said affiliate his using shady tactics to scam out casinos?

**affy** · 22 December 2020, 1:19 am

"We are not the average affiliates"... Seems you moved up the ladder quickly!

**mediapartner** · 22 December 2020, 10:52 am

Well i have experience with both sides.

From a casino point of view: we always work with prepayment deals when it comes to the biggest part of our marketing budget. However we only do business with well established brands, the big ones in the industry. The reason for this as 99% of all new companies are a scam or promising more than they can actually deliver.

We get around 50 new offers each week, all the same: selling email databases, advertising companies offers and so on. Its our policy to never work with prepayment for those kind of offers. Heck, 99% of the time we instantly delete such offers without reading them. As said, the main reason for this is that, as you said yourself, marketing is a real job nowadays, and you need to have a solid network to get quality traffic. For us its important that we know exactly where the traffic is coming from...so conversion isnt always key... everything should be legit, and as most casinos work with huge marketing budgets they want a partner they can trust. Simply said: if you are not a well established global brand you need to prove yourself first, else nobody will work with you...

From an affiliate point of view:

I agree partly. We would not send a single visitor to a casino without prepayment. We simply will never work with affiliate model as we have to cover our costs... however, we do work with some selected companies on affiliate base to fill up the empty ad spots...

This, because i agreethat the whole affiliate model is obsolete. If someone wants me to work, they have to pay upfront. And if they are not happy, they can simply not hire me anymore, as simple as that.

Because why would i send my traffic to a casino for free? They only pay if the traffic converts, thats the world upside down. Have you ever ordered a meal at a restaurant and refused to pay afterwarts because the food was not as good as you expected? Or only oay for the potatoes and not for the meat and vegetables? No! If you eat, you pay, its as simole as that. Or what about people who have a regular job? So, they only get their salary if they bring in enough profits... No, everybody with a normal contract gets paid no matter what the end result is...simply because you pay for their time, for a service or whatever..,

Creating websites, building a network and getting quality traffic not only costs time, its work...and work needs to be paid no matter what...so if casinos want a piece of my pie they need to throw some money on the table...

**Topboss** · 22 December 2020, 5:26 pm

I totally agree with Calisto and MediaPartner. We always insist on prepaid deals with new casinos because we have been burnt on numerous occasions where we have paid our graphics guy to do the images, the content writers to write the content and our web developers to put up the reviews, only to have the casino fold 6 months down the line, and very often along with any earnings we have made.

Its easy to say - " Let's do a test first to see your traffic" but even to do this, we still have to pay all the people above upfront. We have no clue how the casino converts until the ads are up, and very often you also discover that they have so many restricted countries or so few deposit options, that even your best efforts cannot produce the players.

Never mind that very often the tracking links don't work or drop off the minute a potential player clicks onto a second page within the casino website, or the casino changes the tracking links without any notification, redirecting the links to a crappy splash page or worse - simply deactivating the links. Never mind changing Affiliate software when inevitably the players disappear along the way!

A few examples I have experienced of late:

The Affiliate Manager felt he was being helpful to me by generating the links for me, but when I raised the question that the tracking is not recording as no hits where showing, he fobbed me off and said it is all working correctly. Long story short - it turns out that the links he had generated for me was from another Affiliates account! Could have been a genuine mistake but fact is that we lost all that traffic.

Another case in point - The casino did not list their restricted countries on their site and when raised with the Affiliate Manager - he said " We accept all countries except for USA" Turns out they ONLY accept traffic from Finland and Sweden. As we don't have much traffic from these countries - all the traffic we sent was wasted.

Last one, and this is Vera John who you would not expect this from, ( we have since terminated our relationship with them in view of this ) I queried why their conversions where so bad and they told me that it is because a lot of our traffic is from New Zealand and although they accept players from New Zealand - they don't pay Affiliates for New Zealand traffic!! You can bet that they certainly didn't turn the NZ player away though!!

The above are just a few recent examples but I could tell many stories of similar scenarios. Fact is that the casinos want the top positions and loads of exposure but yet won't put their hands in their pockets upfront. Why should the Affiliate take all of the risk???

Of course there are many well established casinos that don't do any of the above and they are the ones we work with and trust, but the fact is that New Casinos have to earn that trust!

**MMM** · 23 December 2020, 6:40 am

Originally Posted by wonderpunter

it's strange because I always see these complaints.. yet its never happened to me in 10 years

I am sure it happened to you many times without you knowing.
Sometimes untagging 1 player is enough to lower your earnings by 10%. And you have no way to know.

not sure why you are so easily dismissing an affiliate complaint.

**wonderpunter** · 23 December 2020, 1:40 pm

Originally Posted by MMM

I am sure it happened to you many times without you knowing.
Sometimes untagging 1 player is enough to lower your earnings by 10%. And you have no way to know.

not sure why you are so easily dismissing an affiliate complaint.

Because of lately there have been so many top notch super affiliates working on CPA deals getting screwed, people that have under 10 posts blowing out brands names with no real evidence, Which also affects those promoting too indirectly. It also affects legit affs getting deals, really the way its written it looks like a ploy to sucker in some affiliate manager with a (We never shave lets work a deal where do we send the $?).

Everything about this post just looks fake, or maybe im a cynic? When a real rouge brand does turn up everyone knows about it as there are usually multiple complaints thus some by existing members, for instance https://www.active-income.com/forum/any-good-...tml#post943352 Two decent brands for both players and affiliates torched by this then (sub-affiliate) now top level digital marketing agency

**calisto x** · 27 December 2020, 8:47 am

Originally Posted by universal4

Name and shame, or

Why should the community share information with those who refuse to do the same?

Rick
Universal4

hi we are currently taking them to court so we were advised not to publicly mention their name until they come to a settlement.

**calisto x** · 27 December 2020, 8:49 am

Originally Posted by 818sfv

TL DR : New member mad at casinos because they won't take up his marketing services.

It shoudn't even be up to discussion. If we are ranked on google and have thousands of followers then whats the problem? oh i see the problem they want to leverage off our traffic no thanks....

**calisto x** · 27 December 2020, 8:51 am

Originally Posted by Cash Bonus

100 FTDs and only a mere 30 tagged players is absolutely outrageous. That’s a big chunk they've shaved off your account. What gives with these affiliate programs who treat their affiliates like rubbish whenever they feel like it!?

They start manipulating affiliates in every way possible once they lure them in.

sad thing is many casino affiliate programs does that without the affiliates knowing its pathetic.

**calisto x** · 27 December 2020, 8:56 am

Originally Posted by mediapartner

Well i have experience with both sides.

From a casino point of view: we always work with prepayment deals when it comes to the biggest part of our marketing budget. However we only do business with well established brands, the big ones in the industry. The reason for this as 99% of all new companies are a scam or promising more than they can actually deliver.

We get around 50 new offers each week, all the same: selling email databases, advertising companies offers and so on. Its our policy to never work with prepayment for those kind of offers. Heck, 99% of the time we instantly delete such offers without reading them. As said, the main reason for this is that, as you said yourself, marketing is a real job nowadays, and you need to have a solid network to get quality traffic. For us its important that we know exactly where the traffic is coming from...so conversion isnt always key... everything should be legit, and as most casinos work with huge marketing budgets they want a partner they can trust. Simply said: if you are not a well established global brand you need to prove yourself first, else nobody will work with you...

From an affiliate point of view:

I agree partly. We would not send a single visitor to a casino without prepayment. We simply will never work with affiliate model as we have to cover our costs... however, we do work with some selected companies on affiliate base to fill up the empty ad spots...

This, because i agreethat the whole affiliate model is obsolete. If someone wants me to work, they have to pay upfront. And if they are not happy, they can simply not hire me anymore, as simple as that.

Because why would i send my traffic to a casino for free? They only pay if the traffic converts, thats the world upside down. Have you ever ordered a meal at a restaurant and refused to pay afterwarts because the food was not as good as you expected? Or only oay for the potatoes and not for the meat and vegetables? No! If you eat, you pay, its as simole as that. Or what about people who have a regular job? So, they only get their salary if they bring in enough profits... No, everybody with a normal contract gets paid no matter what the end result is...simply because you pay for their time, for a service or whatever..,

Creating websites, building a network and getting quality traffic not only costs time, its work...and work needs to be paid no matter what...so if casinos want a piece of my pie they need to throw some money on the table...

Thats the problem is that you see an actual legit online business spends money on marketing through facebook adverts and google adverts. If you are an online casino you're not even allowed run paid advertisements on google. You need special licensing and permits to run facebook adverts which can cost just north of 20 to 30k i've heard some say it can cost up to 50k. Anyone who wants to run an online business needs to spend money on marketing to bring in customers. If i open a shopify or woocommerce store i then need to spend money on facebook or instagram ads to bring in customers. Many of these online casinos wants to build their entire business on using affiliates which is ignorant and cheap and thats why many of them goes out of business and many of them steals from their affiliates and decieves their affiliates....

**calisto x** · 27 December 2020, 8:59 am

Originally Posted by wonderpunter

Because of lately there have been so many top notch super affiliates working on CPA deals getting screwed, people that have under 10 posts blowing out brands names with no real evidence, Which also affects those promoting too indirectly. It also affects legit affs getting deals, really the way its written it looks like a ploy to sucker in some affiliate manager with a (We never shave lets work a deal where do we send the $?).

Everything about this post just looks fake, or maybe im a cynic? When a real rouge brand does turn up everyone knows about it as there are usually multiple complaints thus some by existing members, for instance https://www.active-income.com/forum/any-good-...tml#post943352 Two decent brands for both players and affiliates torched by this then (sub-affiliate) now top level digital marketing agency

Yea so what? we cant work as a sub affiliate and own a digital marketing agency? i've seen your past posts seems like any time an affiliate has a problem with a casino affiliate program you decide to backup the casino program lol sounds to me like you're a casino affiliate manager. Therefor your statements is irrelevant because you are just gonna side with the affiliate program keep digging for affiliates and keep leeching off the affiliates traffic you'll be out of business soon enough....

**calisto x** · 27 December 2020, 9:00 am

Originally Posted by MMM

I am sure it happened to you many times without you knowing.
Sometimes untagging 1 player is enough to lower your earnings by 10%. And you have no way to know.

not sure why you are so easily dismissing an affiliate complaint.

Exactly my point but he loves getting scammed

**calisto x** · 27 December 2020, 9:03 am

Originally Posted by wonderpunter

it's strange because I always see these complaints.. yet its never happened to me in 10 years, I had one brand that just stopped paying and i took them down, but perhaps it has to do with my traffic? all organic? because generally if your traffic is good casinos will pay, how would you know there were 100 ftds if you were not controlling the deposits? some systems have setups to not credit fraudulent dupllicate players which can also include the system DNA,

Its impossible to scam an online casino that way, if anyone tries to scam a casino program like that they would of gotten terminated by the 1st attempt instead of accepting 100 players and detagging 70 so you make absolutely zero sense....

**calisto x** · 27 December 2020, 9:06 am

Originally Posted by mediapartner

Well i have experience with both sides.

From a casino point of view: we always work with prepayment deals when it comes to the biggest part of our marketing budget. However we only do business with well established brands, the big ones in the industry. The reason for this as 99% of all new companies are a scam or promising more than they can actually deliver.

We get around 50 new offers each week, all the same: selling email databases, advertising companies offers and so on. Its our policy to never work with prepayment for those kind of offers. Heck, 99% of the time we instantly delete such offers without reading them. As said, the main reason for this is that, as you said yourself, marketing is a real job nowadays, and you need to have a solid network to get quality traffic. For us its important that we know exactly where the traffic is coming from...so conversion isnt always key... everything should be legit, and as most casinos work with huge marketing budgets they want a partner they can trust. Simply said: if you are not a well established global brand you need to prove yourself first, else nobody will work with you...

From an affiliate point of view:

I agree partly. We would not send a single visitor to a casino without prepayment. We simply will never work with affiliate model as we have to cover our costs... however, we do work with some selected companies on affiliate base to fill up the empty ad spots...

This, because i agreethat the whole affiliate model is obsolete. If someone wants me to work, they have to pay upfront. And if they are not happy, they can simply not hire me anymore, as simple as that.

Because why would i send my traffic to a casino for free? They only pay if the traffic converts, thats the world upside down. Have you ever ordered a meal at a restaurant and refused to pay afterwarts because the food was not as good as you expected? Or only oay for the potatoes and not for the meat and vegetables? No! If you eat, you pay, its as simole as that. Or what about people who have a regular job? So, they only get their salary if they bring in enough profits... No, everybody with a normal contract gets paid no matter what the end result is...simply because you pay for their time, for a service or whatever..,

Creating websites, building a network and getting quality traffic not only costs time, its work...and work needs to be paid no matter what...so if casinos want a piece of my pie they need to throw some money on the table...

You and top boss comments is perfectly well said. As noted before, MARKETING IS A FULL TIME JOB not a hobby therefor if casinos dont want to pay upfront that tells me 2 things:

A) They are broke and cannot afford the marketing services

B) They are parasitic and wants to leverage OFF your traffic.

Many of these online casino programs wants to built a million dollar enterprise by the efforts of the affiliates like an MLM scam or pyramid scheme. It's pathetic and sad and thats why many of them goes out of business real quick. Everyday there is a new online casino that launches and every day there is a online casino that goes out of business... They want you to take on all the risks while they reap all the benefits GTFO with that....

**calisto x** · 27 December 2020, 9:08 am

Anyone who supports the predatory behavior of an online casino program that steals from their own affiliates is a straight up criminal and just as guilty as the scum bags who does this.

Dear Caisnos.

MARKETING IS NOT CHEAP ESPECIALLY WHEN ITS TARGETED TRAFFIC SO IF YOU DONT PAY UP THEN THERE IS ZERO REASON WHY ANYONE SHOULD INCREASE YOUR BUSINESS....

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